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05/08/2018

Toys ‘R’ Us begins final countdown

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Toys “R” Us is marking its final days with bigger discounts and a chance for customers to take a selfie with its longtime mascot.

The bankrupt retailer announced that it has increased its discounts on all merchandise through this weekend at its Toys “R” Us and Babies “R” Us stores. The company, which is liquidating more than $2 billion of merchandise across 735 locations nationwide, has slashed prices ranging from 30% to 50% off as part of its ongoing store-closing event.

In addition, beginning Friday, May 11, shoppers will be able to commemorate their final Toys “R” Us moments with a selfie banner featuring the retailer's iconic mascot Geoffrey.

"Toys 'R' Us has been a renowned household name over the years and providing loyal customers the opportunity to commemorate their final moments is a great way to keep the memory of Toys “R” Us alive,” said the retailer. “We encourage everyone to capture and share their final experiences on Toys 'R' Us' social media channels using the hashtag #alwaysatrukid," said the spokesperson.

Toys “R” Us announced plans on March 15, 2018 to shut down its operations in the United States and Puerto Rico. Its 82 stores in Canada will remain open after having been acquired by Toronto-based Fairfax Financial Holdings Ltd.