Dick’s Sporting Goods plans stores-within-stores from major brands

Pittsburgh – Dick’s Sporting Goods Inc. is partnering with two top brands to open specialty stores-within-a-store at select Dick’s locations. In a conference call with investors, Dick’s CEO Ed Stack said the retailer will pilot stores-within-a-store from Nike Air Jordan and Polo Sport later this year and next year.



This fall, Dick’s plans to open branded Nike Air Jordan shops in 10 locations, and also open 75 branded Polo Sport shops in 2016. Both rollouts are considered tests and may lead to further expansion in 2016 and 2017 depending on their performance.