News

Good news for retailers in this sports niche

BY Marianne Wilson

With both the 2018 PGA Championship and US Open Tennis Championship coming up, the golf and tennis equipment markets have something to celebrate.

Retail sales in the United States for both categories have made a comeback in the 12 months ending June 2018, according to The NPD Group. Golf and tennis/racquet sports had respective dollar sales increases of 8% and 7% across the combined athletic specialty/sporting goods, national chain, mass, and e-commerce channels.

Golf sales reached $2.5 billion in the 12 months ending June 2018, after a 6% sales decline experienced the prior year. It was also the category to contribute the most dollars gained to the overall team sports equipment industry. Golf products for all users grew, including women’s sales increasing by 7% and juniors being the smallest yet growing the fastest, up 31%.

With tennis products making up the bulk of the category, racquet sports equipment sales grew to $294.8 million, bouncing back after a 3% decline in sales the previous year.

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