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Midwest retailer Niemann Foods selects Revionics for price optimization

BY Staff Writer

Austin, Texas — Revionics announced that Niemann Foods, a chain of grocery, pet food, hardware, pharmacies and gas stations in the Midwest, has selected Revionics as its price optimization provider.

Revionics will be providing Niemann Foods with their SaaS-based price optimization solution, which includes robust price management, science-based optimization, forecasting, simulation and effectiveness measurement.

“Revionics stood out to us due to their proven SaaS model, strong track record within the retail industry and their partnering approach,” said Chris Niemann, executive VP & CFO of Niemann Foods, which operates over 100 retail stores including supermarkets, pet supplies, hardware, gas/convenience, pharmacies, and fast food outlets in Illinois, Missouri and Iowa. “We are confident that Revionics is the right price optimization partner to help us deliver both shopper and shareholder value by pricing more competitively while meeting gross profit budgets.”

After a comprehensive industry search for the right price optimization solution provider, Niemann Foods chose Revionics to help the retailer:

• Take a more disciplined approach to pricing by incorporating demand-based science, rules, constraints and strategy to make data-driven pricing decisions;

• Stay highly competitive on key value items while meeting gross profit budgets; and

• Increase sales by scientifically identifying and strategically pricing traffic drivers the marketplace.

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