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Neiman Marcus to equip associates with smartphones

BY Marianne Wilson

New York — Neiman Marcus is equipping all of its 4,000 associates at its full-line stores with smartphones in an effort to better serve customers, company executives said on the retailer’s recent conference call with analysts.

Neiman’s executives also said the company plans to remodel it stores on Michigan Avenue in Chicago, and in Bal Harbour Shops, Bal Harbour, Fla.

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Modell’s Sporting Goods selects Shopatron to manage online orders

BY Katherine Boccaccio

New York — Modell’s Sporting Goods, which operates 150+ brick-and-mortar stores as well as Modells.com, said Wednesday it has selected San Luis Obispo, Calif.-based e-commerce provider Shopatron as its order management solution to deliver officially licensed sports gear to fans just in time for the playoffs.

Modell’s said it will continue to add more product categories to the site throughout the year, including athletic footwear, active apparel and other sporting goods, to bring its complete in-store selection online.

The deal with Shopatron will allow Modell’s to optimize the fulfillment of online orders by shipping orders from one of Modell’s retail locations, distribution centers or third-party vendors. Shopatron’s distributed order management platform gives Modell’s the ability to integrate its offline locations into its e-commerce program, promoting expedited fulfillment, efficient inventory management and the future capabilities for in-store order pickup.

"The ability to integrate our local retail stores with our online store is an invaluable asset," said Mitchell Modell, CEO of Modell’s Sporting Goods.

In addition to order management, Shopatron manages payment processing, fraud protection and order support for Modells.com.

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Furniture chain Gardner-White renews marketing partnership with Alliance Data

BY Katherine Boccaccio

Dallas — Loyalty and marketing solution-provider Alliance Data Systems Corp. announced Wednesday that it has signed a multi-year renewal agreement to continue providing the turnkey, marketing-driven private label credit card program for Gardner-White Furniture.

Gardner-White is a regional retailer of home furnishings, electronics, mattresses and accessories in the metro Detroit area.

“The Gardner-White credit card program is critical to enabling us to bring our customers greater levels of value and flexibility every day," said Barb Tronstein, VP and owner of Gardner-White.

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