New partnership further streamlines in-store digital payments
A new digital payment process promises to improve in-store experiences, deliver operational efficiencies and create more consistency cross-channel.
Mastercard and Oracle are joining forces to expand the card issuer’s QKR! with Masterpass mobile app, a platform that enables consumers to seamlessly order and pay for goods and services via their smartphone. Targeting retail stores, restaurants and hotels, the platform reduces friction and drives more security for the consumer.
Also, retailers no longer have to develop and implement separate payment solutions for their in-store and online operations. Rather, Mastercard Payment Gateway Services feature a fully integrated digital payment and fraud prevention offering. Meanwhile, the integration of Masterpass into Oracle products allows retailers to provide a seamless checkout experience across different channels.
Mastercard and Oracle are already working with joint partners, such as wagamama, Carluccio’s, Young & Co.s Brewery and Geronimo Pubs, all of which are using Qkr to let their customers order additional items during meals, pay at the table, and split the bill with others, Mastercard said.
The company is plans to expand the platform to six markets — Brazil, Canada, Ireland, Singapore, South Africa and the United States — this year.
“With close to 80% of consumers using technology at some point along their shopping journey, Mastercard is committed to unlocking omnichannel commerce for every device and delivering convenient experiences to users at-home, in-stores and on-the-go,” said Chris Fendley, senior VP merchant Development, Mastercard. “Building on the success of our joint initiatives with Oracle in the U.K., we can help retailers and hospitality providers connect with their customers in more engaging ways while enabling them to grow their businesses with scale, speed and security.”
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