Newegg says ‘eh’ to same-day pickup

Soon Canadian technology enthusiasts will have a new, faster option for fulfilling online purchases.



Digital computer and electronics retailer Newegg is opening a physical pickup center at its warehouse in Vancouver. In September 2015, Newegg sought to decrease the time and cost associated with order fulfillment to customers in Western Canada with the opening of its Vancouver warehouse.



Adding the pickup center now gives customers in the Vancouver area the chance to fulfill their orders the same day, with no delivery fee.



“Our new pick-up center provides a great alternative to our customers in the Vancouver area who want to save on shipping, or simply want to receive their products as soon as possible,” said Merle McIntosh, Newegg’s senior VP of sales and marketing. “This new facility is another way we strive to deliver a top-notch shopping experience to our customers in Western Canada.”



Pure play digital retailers such as Amazon are increasingly experimenting with physical pickup centers as a way to offer customers the immediacy of in-store shopping with the convenience of online shopping. It is too early to say whether the idea is an unqualified success, but look for more pickup center pilots from more pure-plays in the near future.