Gainesville retail pioneer Butler Enterprises announced the signing of P.F. Chang’s as a restaurant anchor at its Butler Town Center, now under development.
"It's an excellent fit for P.F. Chang's and we're really looking forward to sharing our farm-to-wok food philosophy with the entire Gainesville community," said P.F. Chang’s CMO Dwayne Chambers.
The chain will join Whole Foods as a chief draw at the town-center-style addition to the 1.9-million-sq.-ft. Neighborhoods at Butler, which is set to open in time for the 2017 holiday season. The 5,600-sq.-ft. Chang’s is scheduled for a 2018 debut.
Butler Town Center will be a Main Street-style collection of carefully curated boutiques, restaurants, entertainment and residences that, when completed, will take total tenants at the Butler complex past 300.
“Dining out is an important part of the urban experience, and we're planning a diverse mix of chef-driven restaurants, cafes and nationally known names,” said Butler Enterprises president Deborah Butler.