OPERATIONS

Ryder drives into Amazon Marketplace turf

BY Dan Berthiaume

Ryder System Inc. is seeking to disrupt the third-party e-commerce marketplace model popularized by online retail platforms like Amazon and Google.

The supply chain and transportation platform is launching an e-commerce fulfillment solution designed to offer manufacturers an alternative to third-party online retail marketplaces. The solution enables manufacturers to directly fulfill consumer orders of their products.

As part of its new solution offering, Ryder is opening of two purpose-built, multi-client facilities located in Perris, Calif., and Fort Worth, Texas, as well as the expansion of an existing Ryder-managed warehouse in Douglassville, Pa. The three facilities are slated to be fully operational by May.

Ryder says its e-commerce fulfillment solution will remain carrier-agnostic and be able to deliver small to large parcel goods to 95% of the U.S. in two days or less.

Other features include a streamlined onboarding process, trained Ryder teams providing HR, call center, and IT capabilities, warehouse order and management systems, full reverse logistics capabilities, and a suite of value-added services such as private labeling, bagging, gift wrapping, hand-written notes, and engraving. The new solution is designed to deliver manufacturers greater control over product selection, inventory management, pricing strategy, and customer service, while maintaining speed to market.

“Just ahead of the peak holiday season, we transitioned our client from a third-party marketplace to Ryder’s e-commerce fulfillment solution and immediately delivered double-digit, week-over-week volume growth,” said Steve Sensing, Ryder president of global supply chain solutions. “During the period of Black Friday and Cyber Monday, Ryder delivered a 268% increase over expected volume and achieved 99.9 percent on-time and in-full shipping accuracy.”

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