Proactive Crisis Management – How Retailers Can Prepare for Disruption with Cloud Computing

Modern retailers operate in a disruptive world. Everything from how products are sourced and distributed to how consumers shop can be jolted at any time. Global interconnectedness makes retail vulnerable to incidents that in the past would only have limited impact.

Fortunately, cloud computing serves as an ideal underlying technology solution to the enterprise issues posed by this environment. This paper examines how retailers can move their enterprise operations to the cloud to obtain the transparency, scalability, flexibility, and sheer analytical power needed to keep their operations ready to respond to whatever crisis may arise, before it occurs.