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STORE SPACES

First Look: Meijer’s new neighborhood grocery format

BY Marianne Wilson

Meijer has gone urban — and smaller.

The Midwest retailer taken the wraps off its smaller-sized, neighborhood grocery format with the opening of Bridge Street Market, on the West Side of Grand Rapids, Michigan.

The 37,000-sq.-ft. store is focused on fresh and local food, convenience and value. It features a full assortment of fresh and prepared foods, including bakery items, fresh meat and deli offerings, along with an estimated 2,000 local artisan grocers. It also sells Meijer and national brand products, and basic cleaning, health and beauty products.

In addition, it hosts a Mayan Buzz Café, and an expansive beer, wine and liquor counter.

Bridge Street Market boasts a market-like setting and open-air elements, with 22-foot ceilings and a pedestrian-friendly design with three garage-style doors that open onto the sidewalk. It has a dedicated parking on the main level of a connected parking deck.

The new store anchors a mixed-use development spanning a city block located amidst the city’s current hub of collaboration and mixed-use developments.

“We are excited about what Bridge Street Market means for the community, this West Side development and for Meijer,” said Rick Keyes, president and CEO, Meijer. “This is new territory for us, but we believe this is not only a smart business move and addresses the need for new ways to serve our changing customers, but it also positively impacts our community.”

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Digitally native Eloquii continues offline expansion

BY Marianne Wilson

Online plus-size fast-fashion brand Eloquii has touched down in Miami.

The retailer opened its first Southeast location, at Dadeland Mall, In Miami. The 1,900-sq.-ft. store features the brand’s ever-evolving assortment of runway-driven pieces, from dresses to separates and swim, in sizes 14 to 28. The sleek space has pops of gold throughout, giving it a luxe, indulgent feel.

The store offers Eloquii’s complimentary personal styling program, featuring onsite stylists who advise on trends through one-on-one appointments, group styling sessions or styling parties – complete with champagne.

Eloquii was launched in 2011 by The Limited, but was shut down a year-and-half later as part of a company restructuring. With the help of former employees and an investor, the brand relaunched as an independent, vertically-integrated e-commerce business specializing in fast-fashion for sizes 14 and above. The company currently operates stores at Fashion Centre at Pentagon City, Arlington, Va.; The Shops at North Bridge, Chicago; Easton Center, Columbus, Ohio; and Twelve Oaks Mall, Detroit.

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Fast-growing Smoothie King in milestone opening

BY Marianne Wilson

Smoothie King continues its growth streak — with no end in sight.

The company recently opened its 1,000th store, a company-owned location in Richardson, Texas. The site is close to Smoothie King’s new corporate headquarters in Dallas. (The company relocated to Dallas in June, from Metairie, Louisiana).

The company is on track to open more stores this year than any time in its history. In the first half of 2018, Smoothie King opened 49 locations, with plans to open a total of 130 locations by year-end.

The Richardson location showcases the brand’s new stand-alone store design and menu centered on its proprietary “Cleaner Blending” recipes, which are designed to make smoothies more nutritious with no added sugar, more fruits and vegetables, and no artificial colors, flavors or preservatives.

“2018 is a big year in our evolution,” said Wan Kim, Smoothie King owner and CEO. “We made the move to Dallas, made significant changes to our menu, ingredient list and restaurants, and now celebrate 1,000 locations. What hasn’t changed is our commitment to helping people live a healthy and active lifestyle.”

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