First Look: Target’s remodeled store in Minneapolis
Target has given its two-level store at Nicollet Mall in downtown Minneapolis a $10 million top-to-bottom overhaul that combines the best of the retailer’s digital and technology upgrades, elevated merchandise presentations and fulfillment services, with a goal to making the shopping experience fast, efficient and fun.
The Nicollet Mall store is just steps away from Target’s headquarters and is the first in the Twin Cities area to feature its next generation of design elements. The location is one of 45 remodels the retailer has completed to date, with 65 more stores on track be renovated throughout the fall.
The overall look of the remodeled Nicollet Mall store is more modern, and features concrete floors, wood-plank walls, LED lighting, and elevated product displays. An oversized custom mural, designed by local artists and located on the second floor, showcases historic moments and landmarks from Minneapolis — including a nod to the Dayton family, who founded Target’s predecessor, The Dayton Company.
In other key highlights:
• Merchandise is displayed in “shops” throughout the store. The beauty department, complete with huge digital screens, looks more like a specialty shop, and home products are displayed in lifestyle settings.
• The remodeled food and beverage department was moved to the front of the store for customer convenience. The redesign features a market of fresh produce and grab-and-go items, and items cross-merchandised so shoppers can quickly pull together meals.
• The retailer is testing a “Made in MN” product collection near the second floor entrance, which includes a variety of products from local businesses and makers.
“We’re always thinking about the different ways a guest might want to shop on any given day,” stated Joe Perdew, VP, store design, Target, who heads up the chain’s 175-person design team. “Sometimes, they only have 10 minutes and want to grab an order quickly using Order Pickup. Other times, they have 45 minutes — time to grab a coffee at Starbucks and browse the aisles. And sometimes, they want to shop online from the comfort of their couch. Our goal is to make it a great Target experience no matter which way they choose to shop.”
By the end of 2019, Target expects to have remodeled more than one-third of its 1,800 stores.
Convenience store giant wins energy efficiency award
7-Eleven is being honored for its commitment to reducing energy.
The Alliance to Save Energy has awarded 7-Eleven with the Alliance to Save Energy "Built Environment" award for its commitment to reducing energy consumption and improving efficiency in its stores.
7-Eleven has successfully decreased electricity use in store operations by an estimated 21% over the past seven years through installing LED lighting, energy management systems and high-efficiency HVAC units.
"As the convenience retail leader, we're proud to be setting an example in maximizing energy efficiency and sustainability," said Joe DePinto, 7-Eleven president and CEO. "Over the past seven years, we've invested in capital improvements in our stores saving 458,000 megawatt hours each year and reducing our energy footprint. This is good for the environment, and it's good for our bottom line. We're committed to continuing this work, and we're honored to accept this award from the Alliance to Save Energy."
Based in Irving, Texas, 7-Eleven operates, franchises and/or licenses more than 63,000 stores in 18 countries, including 10,900 in North America.
The Alliance to Save Energy is in its 25th year of recognizing innovators in the energy efficiency field and reward the hard work of those dedicated to saving energy.
Slideshow: TJX’s new U.S. concept opens
TJX Companies has taken the wraps off its newest U.S. retail format, Homesense, which debuted at Shopper's World plaza in Framingham, Mass.
The new concept, which TJX has described as a complement to its Home Goods format, has expanded departments for large-scale furniture, lighting and art. It also features new departments, including a general store.
Three additional Homesense stores are planned by the end of 2017, with locations in East Hanover, N.J., Ocean Township, N.J., and Westwood, Mass.
To see a slideshow of the store, click here.