STORE SPACES

Nebraska Furniture Mart partners with fast-growing tech repair brand

BY Marianne Wilson

Nebraska Furniture Mart has teamed up with uBreakiFix, which specializes in same-day repair of small electronics.

The home furnishing and appliance retailer has opened uBreakiFix in-store shops at Nebraska Furniture Mart locations in Omaha, Dallas-Fort Worth and Kansas City. The shops offer professional, same-day device repair for most technical problems on any electronic device, regardless of make or model, ranging from smartphones and game consoles to computers, tablets and even hoverboards.

“We strive to provide the greatest selection and service in the industry,” said Tony Arnold, director of marketing at Nebraska Furniture Mart. “We are delighted to add tremendous value to our customers’ shopping experience by providing access to the industry’s leading tech repair professionals within our stores.”

Founded in 2009, uBreakiFix has more than 385 locations across the U.S. and Canada and partnerships with leading technology companies, including Samsung and Google. The brand opened 21 new stores during the first quarter of 2018 and plans to increase growth each quarter throughout the year. To date, it has completed more than 4 million repairs.

“At uBreakiFix, we pride ourselves on delivering quality, convenience, and value in everything we do,” said Justin Wetherill, president and co-founder of uBreakiFix. “Our store-within-a-store partnership with NFM allows us to serve customers with timely, on-site repairs completed while they shop.”

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STORE SPACES

PGA Tour Superstore expanding in Lone Star State

BY Marianne Wilson

PGA Tour Superstore is ramping up its presence in Texas.

The golf equipment, apparel and retailer will open a store on Saturday, May 5, at the Katy Ranch Crossing Shopping Center, in Houston. It will be the company’s second location in Houston, and its fifth store in Texas. PGA Tour Superstore plans to aggressively grow its brick-and-mortar business by 50% over the next three years.

“Houston is one of the top 5 cities in the U.S. in terms of population, and with approximately 120 golf courses in the area, it’s an obvious market to expand our brand.” said Dick Sullivan, president & CEO, PGA Tour Superstore, which operates more than 30 locations.

All PGA stores are staffed with teaching professionals and have multiple state-of-the-art swing simulators, practice hitting bays, and large putting greens. There is also an in-house club making and repair facility. Golfers from beginners to avids can participate in clinics and lessons from certified teaching professionals, and practice with interactive simulators and on a 1,800-sq.-ft. putting green.

In addition to equipment and accessories, PGA Tour Superstore offer an extensive selection of men’s, women’s and juniors’ apparel and footwear.

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STORE SPACES

Roots continues U.S. store expansion

BY Marianne Wilson

One of Canada’s most iconic retail brands is expanding its U.S. footprint.

Roots will open two stores in the Greater Washington, D.C., area in August 2018.

“We believe the U.S. represents a minimum 100-store market opportunity for us, which is an important long-term growth driver.” said Jim Gabel, president and CEO of Roots. “We will have four new stores open by the end of the summer, moving us well down the path toward our target of 10 to 14 new U.S. retail locations by the end of 2019. We are confident our inclusive lifestyle brand with its legendary feel, will resonate well with U.S. customers.”

Roots, whose offerings include apparel, leather goods, footwear and accessories, will open a 3,550-sq.-ft. store on M Street, in the Georgetown section of D.C. The store will feature the retailer’s “enhanced experience” formats, which puts a spotlight on the brand’s character and heritage while allowing customers to interact with product in a visually stimulating and socially connected environment. Shoppers will be able to customize a selection of handcrafted leather bags and awards jackets. Other store features include a “heritage” wall and customer lounge.

The second Roots location in the area will be a 3,200-sq.-ft. space at Fashion Centre at Pentagon City, in Arlington, Virginia. As of February 3, 2018, Roots operated 116 company-operated stores in Canada and three in the United States, 110 partner-operated stores in Taiwan, 32 partner-operated stores in China and a global e-commerce platform.

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