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POS Terminals with P2PE: Global Omnichannel in a Secure Way

BY Computop

Ratchet, click or beep: which sound occurs when your customers make cashless payments at the point-of-sale (POS)? If you still belong to the ratchet group, a change of card terminals is overdue. The magnetic stripe technology is faulty and easy to breach.

The current credit and debit cards snap into place with a click, and data is transferred from the integrated EMV chip, which provides a clear benefit in security due to the built-in authentication via PIN. If even a beep sounds at your cash registers, then you are technologically almost at the forefront: with NFC, you can not only read the latest credit cards contactlessly, but also accept future-oriented payments via smartphone. And what is still missing from the technological lead? A highly encrypted connection to your payment service provider via PCI P2PE. The new encryption standard not only makes data transmission secure, it saves money at the POS — and is the ticket to international omnichannel business.

Credit and debit card data is at the top of the wish list for criminal hackers. Therefore, attacks on POS systems in retail, restaurant and hotel chains are increasing. Just recently, card data was stolen from Saks Fifth Avenue and Lord & Taylor till systems. This is not only disruptive for customers, but it also damages the image of the companies concerned.

No storage means no theft

To counteract the loss of trust, Visa and Mastercard have introduced new security standards that protect retailers from data theft through strong encryption: point-to-point encryption (P2PE). The payment data is strongly encrypted directly on the POS terminal without intermediate storage. Each payment receives a new key. The data is only decrypted by the payment service provider. Thanks to the strong coding, the data can be transmitted via any device. No real data is displayed or stored and therefore cannot be stolen — significantly reducing risk to both merchants and customers. For this reason, merchants using the PCI P2PE standard are almost completely exempt from the otherwise necessary PCI certification of their IT system landscape. A few crosses on a PCI questionnaire are enough. That saves money.

The security of the P2PE POS solution also facilitates integration into an omnichannel environment, as the POS devices can be connected with smartphones and tablets as desired, although mobile devices are generally classified as unsafe. Thanks to the high P2PE encryption, the security of the card data is nevertheless guaranteed. This eliminates restrictions on the selection of mobile devices and apps for the omnichannel strategy in retail.

True omnichannel is more than just aligning transactions

Your payment service provider must meet a number of important requirements in order to implement the integration of the various sales channels. For example, the platform must be suitable for the uniform connection of both e-commerce and m-commerce as well as POS terminals. This is the only way to ensure true omnichannel reporting through the evaluation of sales in all channels, in all branches and in all online shops. The accounting department must be able to use settlement files that are standardized worldwide in order to automatically mark unpaid orders as “paid” on receipt of payment (reconciliation). The right provider will not only support online and mobile payments, but also the POS data through uniform processing. Computop was one of the earliest payment service providers to be certified as a P2PE solution provider back in 2015. It provides POS solutions with P2PE encryption using its terminals.

Say goodbye to national networks

Until now, facilitation of payment at POS terminals was strictly domestic. International merchants had to establish separate contracts with local service providers in almost every country, causing high processing costs because different terminals, reports, statistics and file formats are used in each country. The modern POS terminals can be used worldwide, and via the central access point of an independent payment service provider, merchants can easily select the most important local payment methods and the best acquirers for their international business. This gives them the greatest possible flexibility for international expansion and optimizes ongoing costs.

The symbiosis of POS and e-commerce worldwide offers retailers new sales potential through customer-oriented sales and services such as in-store returns, click-and-collect and in-store orders. Therefore, make sure that the POS hardware available ranges from counter-top terminals for use in the POS environment to mobile POS terminals and multimedia terminals to self-service terminals for vending machines. Support for a wide range of current POS solutions from leading manufacturers such as IBM, Microsoft Dynamics AX, NCR or Oracle also makes integration easier.

Check out omnichannel POS payments at IRCE, Chicago

So if you want to give your customers — and your business — more comfort with a click and more security with a beep, check your provider carefully! More security, easier omnichannel integration and global reach are good arguments in favor of the new P2PE solutions.

Get your personal impression of global omnichannel payment at the IRCE exhibition hall in Chicago, June 5-7 – Hall F, booth 286. Meet Computop – the payment people!

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Target expands same-day delivery in the Prairie State

BY Deena M. Amato-McCoy

Target’s newest move brings it one step closer to offering same-day delivery in a majority of its stores by the 2018 holiday season.

Throughout June, the discounter is expanding its same-day delivery via Shipt to select Illinois metro areas, making the service available across five cities of Rockford, Bradley, Champaign/Urbana, Normal and Springfield. The launch gives more than 3.5 million households across the state access to same-day delivery of more than 55,000 groceries, essentials, home, electronics, toys and other products sourced from their local Target store.

Shipt is a membership-based service, with an annual fee of $99.(Customers who sign up prior to their city’s launch will get a discounted membership of $49, and a $15 credit to spend on a Target order of $100 or more.)

Members use Shipt’s online marketplace to browse participating stores’ aisles online and purchase from a full selection of grocery and household items. Shipt’s army of shoppers then take the orders, visit the stores to buy the products and deliver them to the user on the same day, usually within just a few hours.

The expansion coincides with Target’s plan to offer same-day delivery in the majority of their stores by the 2018 holiday season, a move that will reach a total of 80 million households across 180 markets. By the end of 2019, the same-day delivery service will include all of Target’s major product categories.

“Same-day delivery was at the top of our list when we were thinking about ways to make shopping at Target even easier,” said John Mulligan, executive VP and COO, Target. “Shipt’s personalized, customer-focused approach fits perfectly with our commitment to deliver a convenient, exceptional experience.”

Target acquired Shipt in December for $550 million in cash, one of the largest acquisitions in the retailer’s history.  It also came as Walmart and Amazon were expanding their own same-day delivery offerings.

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Walmart launches members-only, text-based personal shopping service

BY Marianne Wilson

Walmart is betting that some consumers—particularly busy parents—are willing to pay a monthly fee for the ability to shop (and receive product recommendations) via text messaging.

The discounter announced the official launch of Jetblack, a members-only personal shopping service that it described as combining “the convenience of eCommerce with the customized attention of a personal assistant.” The service is now available in limited release to customers in Manhattan and part of Brooklyn.

Jetblack is the first business to launch from Walmart’s technology incubator, Store No.8, where it previously operated under wraps as “Code 8.” It is led by Jenny Fleiss, co-founder of Rent the Runway, who joined Walmart last year.

With the launch of Jetblack, Walmart has made its first foray into conversational commerce – or the ability to shop through text messaging, online chat or voice. The service lets members order everything from toiletries and household items, to toys and fashion with a text message. It will then find the right products and deliver them the same or next day for no additional charge.

“With Jetblack, we have created an entirely new concept that enables consumers to get exactly what they need through the convenience of text messaging and the freedom of a nearly unlimited product catalogue,” said Fleiss, co-founder and CEO of Jetblack. “We are confident this service will make shopping frictionless, more personalized and delightful.”

Jetblack, which will cost members $50 per month, is targeted at more affluent shoppers, specifically busy urban parents. It includes access to personal shoppers who will offer members curated shopping recommendations (based on the member’s request) sent via text. (Other benefits include free wrapping and easy returns.)

In coming up with product recommenations, Jetblack uses a combination of artificial intelligence practices and expertise from professional buyers across the home, health, parenting, fashion and wellness categories, as well as parents themselves. While some everyday essentials may be sourced from Walmart and Jet.com, other items and specialty products are procured from local brands and specialty shop.

The idea for Jetblack was developed and refined within Store No 8, which was established by Marc Lore last year shortly after he was named president and CEO of Walmart U.S. eCommerce.

“Our e-cmmerce strategy has been focused on three elements: nailing the fundamentals, leveraging our unique strengths to play offense and innovating for the future,” said Lore. “Through Store No 8 and Jetblack, we’re able to build and test technology that can lay the foundation for capabilities we believe will have a profound impact on how customers may shop five years from now. Powered by conversational commerce, the future of retail will bring convenience and high-touch personalization to the forefront for consumers everywhere and I’m so excited to have Jenny lead the charge.”

Jetblack is not yet available to the general public, even in its opening markets. The website invites customers to join the “wait list.”

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