Report: Walmart Pay primed to surpass Apple Pay mobile payments in U.S.

11/8/2017
When it comes to mobile payments, Walmart is giving Apple a run for its money — and momentum continues to build.

The discount giant’s mobile app is gaining such traction among shoppers that it is close to surpassing Apple Pay among mobile payments usage in the United States. Walmart Pay is available for use in 4,774 stores, according to Bloomberg Technology.

Daniel Eckert, senior VP, Walmart Services and Digital Acceleration — and who heads up the business — told Bloomberg that Walmart Pay is enrolling tens of thousands of new users a day, up from thousands four or five months ago. Two-thirds of the customers who try it also use it a second time within 21 days.

These statistics are making Eckert bullish that Walmart Pay will surpass Apple Pay in the U.S. in terms of shopper usage in stores where they’re both accepted.

The retailer initially announced its digital wallet service, which works through the Walmart mobile shopping app, in December 2015. This was more than a year after Apple’s service debuted, the report said.

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