Walmart has officially gone live with voice shopping on the Google Homeplatform.
As it was announced back in August, the discounter is partnering with Google to allow its customers to shop for Walmart items through voice via Google Assistant, the search giant's online shopping platform that lives on its smart speaker. On Wednesday, the partnership went live, with more than two million Walmart items available through voice.
In addition, Walmart noted in a blog on its website that Google is launching the Google Home Mini, a voice-activated speaker that sells for only $49.
"Everyone should have access to a virtual assistant, especially when it can be a tool to help make shopping more convenient," Walmart stated. "That’s one of the reasons why we’re excited about the launch of the Google Home Mini. With a price tag of $49, it offers an affordable option for consumers who want to experience how a voice assistant can help them with everyday tasks – from getting answers to hands-free shopping.”
Walmart is offering an incentive to encourage shoppers to use voice shopping. Any customer who buys a Google Home or Google Home Mini from Walmart will receive up to $25 off (Between Oct. 4, 2017 and Jan. 15, 2018) a Walmart order when they link their Walmart account to Google Express. By linking their accounts, customers save time and money by receiving recommendations based on their previous purchases made in Walmart stores and on its website, the retailer said.