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05/05/2022

Albertsons expands partnership with leading delivery platform

Dan Berthiaume
Senior Editor, Technology
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Albertsons Uber
Albertsons is expandjng its delivery partnership with Uber.

Albertsons Cos. continues growing its presence in the on-demand delivery space.

The grocery conglomerate, which recently introduced a new express grocery delivery service with DoorDash, is now extending the availability of Uber and Uber Eats on-demand and scheduled grocery delivery to more than 2,000 of its banner stores nationwide. Uber and Uber Eats deliveries are available at locations including Albertsons, Safeway, Jewel-Osco, ACME, Tom Thumb, and Randall.

Albertsons initially partnered with Uber to provide online delivery services across 1,200 of its stores in July 2021. As part of this latest expanded collaboration, Albertsons stores are now more accessible within the Uber Eats app.

In addition to Albertsons stores being found within Uber Eats’ grocery category, consumers can order Albertsons items for delivery through “express” lanes within the convenience section of the Uber app. This expansion also brings nearly 800 new locations to Uber Eats, including to consumers in Connecticut, Indiana, New Hampshire, Utah, Vermont, and Rhode Island for the first time.

“Our growing partnership with Uber Eats brings new convenience to shopping our stores,” said Amber Kappa, VP of business development & innovation, digital at Albertsons Cos. “Our goal is to make it easier for people to get their groceries, so they can focus on the goodness of sharing a meal." 

 Later this year, consumers will be able to apply Albertsons Cos. member pricing and promotions on Albertsons grocery orders where available. Local banner loyalty program members, including Albertsons for U and Safeway for U, can link their account in the Uber Eats app to earn loyalty points on purchases. 

In addition, members of the Uber One paid subscription program will receive a $0 delivery fee on all convenience orders from Albertsons Cos. “express’” stores with $15 minimum purchase.  

Albertsons eases digital shopping

Other recent efforts by Albertsons to streamline digital shopping for consumers include a feature in its meal planning app that provides loyalty program members with access to shoppable recipes that are curated based on taste and dietary preferences. The feature includes options for pick-up and delivery or in-store shopping.

The company also unveiled “Schedule & Save,” an online auto-replenishment offering that enables loyalty members to automatically replenish their more frequently purchased items across categories. Products scheduled for purchase are offered at a discounted price, for pick-up or delivery.

And Albertsons recently entered a new multi-year agreement with Pinterest to enable its customers to discover and shop food items via the visually-oriented social platform.

“Together with Albertsons, we're evolving the ways we can get groceries—and so much more—to people’s doorsteps across the country,” said Oskar Hjertonsson, head of grocery at Uber. "Since launching our U.S. grocery category in 2020 we have seen a huge appetite for easy, fast delivery from trusted retailers, and with this expanded partnership we’re excited to serve more people with even more choice and convenience on Uber Eats."  

As of Feb. 26, 2022, Albertsons operated 2,276 retail stores with 1,722 pharmacies, 402 associated fuel centers, 22 dedicated distribution centers and 20 manufacturing facilities. The Company operates stores across 34 states and the District of Columbia with 24 banners including Albertsons, Safeway, Vons, Jewel-Osco, Shaw's, Acme, Tom Thumb, Randalls, United Supermarkets, Pavilions, Star Market, Haggen, Carrs, Kings Food Markets and Balducci's Food Lovers Market.