Apparel retailer launches its first crowdfunding raising campaign

2/16/2018
Ramblers Way, the sustainable, U.S.-made clothing brand, is using new fundraising technologies to seek investment.

The company, established by the founder and former owner of Tom’s of Maine, has partnered with equity crowdfunding platform SeedInvest to open an investment opportunity to interested parties.

“We've worked tirelessly to ensure our commitment to environmental sustainability was at the core of our business, from the farms we work with, to the packaging and printing we use," said Tom Chappell, CEO, Ramblers Way, which operates four stores in New England and an e-commerce site. "With our first crowdfunding campaign, we're creating an opportunity for people who are passionate about skillfully crafted clothing to invest with us in a sustainable future."

Funding from the SeedInvest campaign will be used to help Ramblers Way continue to expand both its online and retail presence. It has two new locations planned for 2018, in Greenwich, Connecticut and Boston, Massachusetts. The funds will also be used to help ensure that the Ramblers Way supply chain remains responsibly driven and sourced, the company said.

Since its founding in 2012, SeedInvest has helped fund over 160 companies across a range of verticals and stages. In addition, SeedInvest boasts a rapidly growing network of over 200,000 investors and has only accepted under 1% of companies that apply to be featured on its platform. Ramblers Way is offering its securities under Rule 506(c) of Regulation D from accredited investors only.
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