REAL ESTATE

EverybodyFights steps into the retail entertainment ring

BY Al Urbanski

The newest contender to lease big space in shopping centers is guaranteed to bring new punch to retail entertainment.

Bialow Real Estate has announced that it has been named the exclusive national representative for EverybodyFights, a 9,000-11,000-sq.-ft. boxing fitness concept, one of whose founders is George Foreman III. (Ex-heavyweight champ George Foreman fathered seven sons, all named George.)

EverybodyFights turns rigorous boxing training techniques like roadwork, jumping rope, bag work, and sparring sessions into modern-style gym classes. The chain — with four locations New York, Boston, and Kentucky — is looking for new sites in densely populated urban areas with large daytime populations and above-average education and income levels.

“The brand represents everything landlords are seeking in today’s evolving retail environment as they provide all the luxury amenities of a first-class health club, open-gym format combined with 100+ classes per week in four classroom programs,” said Bialow CEO Corey Bialow.

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REAL ESTATE

Simon veteran named construction VP at Starwood

BY Al Urbanski

Eric Allen, who coordinated the redevelopments of the Stanford Shopping Center and Southdale Center during his 11 years at Simon Property Group, has joined Starwood Retail Partners.

As VP of construction, Allen will oversee Starwood’s many redevelopments, including Northridge Mall in Salinas, California; Stony Point Fashion Park in Richmond, Virginia; The Mall at Wellington Green in Wellington, Florida; and the $125 million remake of The Shops at Willow Bend in Plano, Texas. He also will oversee tenant coordination, as Starwood Retail aligns that function more closely with development.

“Starwood Retail’s projects around the country offer a unique opportunity to create genuine community cores,” said Allen, who will report to new chief operating officer, Jeff Zeigler.

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Rent-a-Tesla opens at Mall of America

BY Al Urbanski

Can it be mere coincidence that, on the same day that Elon Musk has been given 12-figure revenue imperatives to remain at the helm of Tesla Motors, the very first Tesla rental agency opens shop?

TREVLS, the exclusive rental company of Tesla automobiles, is now open for business at Mall of America. The first renters of the ballyhooed electric luxury car will pay dearly to make history, shelling out daily rates of $195 for the compact model S 60D, $235 for the S 85D full-size sedan, and $350 for the X 90D SUV.

In truth, the timing of TREVLS’ opening is more closely tied to the Super Bowl being played at U.S. Bank Stadium in Minneapolis on Feb. 4. Mall of America will no doubt be the biggest local attraction in the area prior to game day, and football fans can find cheaper deals to take spins in Teslas for as little as an hour.

“We’re thrilled that our first location is within Mall of America which allows us to reach more drivers switching to electric vehicles,” said John Marino, founder and CEO of TREVLS.

No doubt equally thrilled is Tesla founder Musk, whose new deal with the company’s board pays him no salary unless he hits revenue targets that start at $100 billion and escalate to $650 billion 12 years hence.

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