Global retailers in U.S. debut

3/27/2018
Several brands are currently making their U.S. debut in an innovative mall program.

The Edit @ Roosevelt Field, a turnkey retail platform from Simon at Roosevelt Field, Garden City, New York, has debuted its second phase, The Edit @ Roosevelt Field: The International Edit. Presented by HiO, an omnichannel retail platform that aggregates forward thinking brands from around the world. The International Edit opened March 8 and runs through mid-summer. It features a lineup of brands focused on fashion accessories and beauty, several of which are making both their U.S. and brick-and-mortar debut.

“We are thrilled to team up with HiO for the next phase of The Edit @ Roosevelt Field,” said Zachary Beloff, national director of business development for Simon. “We know they will be an incredible resource in bringing international brands to the United States and bringing coveted international merchandise to our loyal Roosevelt Field customers at an affordable price.”

The featured brands in the International Edit include:

• Parfois: Parfois is a Portuguese women’s fashion accessories brand with shops around the globe.

• L:A Bruket: Swedish brand L:A Bruket creates beautiful and handmade spa products with a function.

• Emma Lomax London: Emma Lomax creates beautiful hand embroidered bags and. accessories designed in London.

• Hawkers: High fashion sunglass brand, Hawkers, was founded in Spain.

• Campo Marzio: Born in the 1930’s as a workshop specializing in the production of fountain pens and writing instruments, Campo Marzio has over time expanded its production line to office, leather and travel accessories.

• Winky Lux: The only American brand in the lineup, it creates luxurious cosmetics that are both on trend and cruelty free, with no parabens, sulfates, gluten, or phthalates.

• Tonic Australia: Tonic innovative products that nurture and provide a sense of wellness.

• Skandinavisk: Skandinavisk encapsulates the essence of Scandinavian lifestyles with candles and diffusers with fragrances that are subtle and sophisticated.

• Compagnie de Provence: French skincare and fragrance brand Compagnie de Provence, specializes in creating candles, soaps and lotions that are produced naturally with the spirit of Provence.
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