First Look: Saks Fifth Avenue steps up for men’s footwear
Saks Fifth Avenue is capitalizing on menswear momentum.
As part of the renovation of its Manhattan flagship, the department store retailer has united men’s footwear in one central, 8,000-sq.-ft. location on the sixth floor. The reimagined men’s footwear area opens with more than 60 luxury brands ─ 15 of which are new to Saks. It includes more than 2,000 SKUs — ranging from sneakers to casual footwear to dress shoes — and 160 exclusive styles.
In addition to being one of the largest men’s shoe destinations in the country, the space features an array of service offerings, including a shoe shining and repair station, a lace bar and merchandise personalization, with lace personalization and made-to-order programs with several luxury labels. Thirty multilingual employees are available for styling advice.
“Saks Fifth Avenue is stepping up our men’s fashion game with the opening of our new shoe experience, representing another milestone in our New York City flagship’s Grand Renovation,” said Marc Metrick, president, Saks Fifth Avenue. “Luxury footwear is the gateway for men’s customers into fashion and the new shoe experience is just the beginning of exciting things to come for our menswear offering. Men’s is a growing category at Saks, where we have seen a consistently positive customer response both in our stores and online.”
Saks’ store planning and design team collaborated with architecture, engineering and interior design firm Highland Associates on the new space. Highlights include a contemporary, blackened metal and stone staircase that connects the sixth and seventh floors for the first time, creating a seamless shopping experience. Custom chandeliers uniting the large, central seating area, complete with glass merchandising screens that allow for seasonal flexibility. Monolithic, dark blue gradient, mirrored columns bringing added drama and depth to the space.
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