TECHNOLOGY

Amazon touts biggest single shopping day in its history

BY Marianne Wilson

Amazon broke its own record on Cyber Monday.

The online giant announced that Cyber Monday was once again the single biggest shopping day in the company’s history with more products ordered worldwide than any other day. Additionally, the five days starting with Thanksgiving and continuing through Cyber Monday, broke records as customers in the U.S. purchased millions more products over the five day period vs. the same period last year.

All told, Amazon customers worldwide ordered more than 18 million toys and more than 13 million fashion items on Black Friday and Cyber Monday, combined.

Here are some additional holiday weekend highlights from Amazon:
*Sales by small and medium-sized businesses worldwide grew more than 20% on Black Friday year-over-year.

*Throughout the five-day holiday weekend, Amazon.com customers ordered more than 180 million items.

*The best-selling products at Amazon 4-star and Amazon Books over the weekend included the all-new Echo Dot, Becoming by Michelle Obama, the Amazon Smart Plug, and the L.O.L. Surprise Series toys.

*Customers ordered more than four million toys and electronics on the mobile app on Black Friday.

*The best-selling products across Amazon.com on Cyber Monday included the all-new Echo Dot, AncestryDNA: Genetic Testing Ethnicity, Bose QuietComfort 25 Acoustic Noise Canceling Headphones for Apple devices, Becoming by Michelle Obama, Jenga, and Instant Pot DUO60 – 6 Quart.

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