Report: Amazon launches OTC house brand
An online giant has expanded into a new private-label category.
With no fanfare, Amazon in August launched an exclusive line of over-the-counter health products produced by private-label manufacturer Perrigo, CNBC reported. The Basic Care line, which includes 60 products that range from ibuprofen to hair regrowth treatment, could spark a price war and put pressure on store-brand profit margins, according to the report.
Amazon already sells branded OTC medications, and items from Perrigo’s generic GoodSense brand. While these products are all subject to the fluctuating prices from competitors, Amazon controls pricing of its Basic Care line, CNBC said.
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Arts and crafts retailer makes its way onto the small screen
A.C. Moore is banking on its new partnership to expose the brand to millions of potential new customers.
The arts and crafts retailer is partnering with Create and Craft — a multi-channel craft retailer that broadcasts live on TV and online 24 hours a day, 365 days a year across three channels in the U.K. and United States. The broadcast reaches more than 70 million homes worldwide.
The alliance will give consumers multi-channel access to a continuous stream of inspiration and materials available for purchase. Specifically, they will be able to view — and purchase — merchandise online, on-air, on a mobile device or in-store, according to the crafting retailer.
A.C. Moore’s broadcasts on Create and Craft are expected to launch in early 2018.
“We are very excited to partner with such a creative force in the industry,” said A.C. Moore president Anthony Piperno.
“At A.C. Moore, we continuously strive to find ways to best serve the needs of our customers, whether through product evolution or consumer experience,” he added. “With this strategic partnership, we will be able to efficiently and effectively share our brand, products, and vision with millions of arts and crafts enthusiasts worldwide.”
A.C. Moore currently operates 135 brick-and-mortar locations in the United States. It also recently acquired e-commerce company Blitsy, and has an exclusive partnership with handcraft marketplace Zibbet.
Finish Line takes merchandise planning global
Finish Line is now positioned to localize product assortments chainwide.
The athletic footwear and apparel retailer added the TXT Retail Merchandise Planning Solution, a platform that will manage merchandise financial planning across its 950 locations in the United States and its digital channels. Overall, the solution will enable Finish Line to set global targets for all products, brands and channels they serve, and make buying decisions based on expected customer demand.
The first phase of the Finish Line deployment, which was completed in October 2017, included all aspects of merchandise financial planning, including strategic planning, preseason financial planning, in-season forecasting and open-to-buy management. This roll-out established one version of the truth across its organization and created a starting point for assortment plans by location.
Now as the buying season progresses, the solution will help the company to easily simulate buying scenarios and make course corrections — processes that will help it meet margin and inventory investment targets. The application also supports collaborative planning with key vendors.
During the next project phase, Finish Line is focusing on store planning and clustering, key item planning, and assortment strategy to create customer-focused assortments that meet localized demand.
“By partnering with TXT Retail, Finish Line has advanced our merchandising processes to better serve our customers,” said Brad Eckhart, senior VP, planning and allocation, Finish Line.
“The use of TXT Retail’s industry-leading solution supports our objective to provide seamless customer experiences and the best, localized product selection to our shoppers,” he added. “At the same time, we have optimized our inventory investment to deliver the most profitable product mixes.”