Study: The markets where Amazon doesn’t dominate are…
Amazon continues to grab consumer wallet share, but Walmart is holding its own in some markets.
Walmart still enjoys more than 60% share of spend among millennials in Florida and Texas, and has maintained a far more stable share of the market over the past three years, according to data from consumer payments data firm Arm Insight.
According to data, Florida consumers’ Walmart spend is more than twice that of their Amazon spending. This is more than twice their Target spend.
While Walmart is holding its own in these regions, Amazon continues to gain considerable ground on the discount giant — and this momentum is much more pronounced in California and New York. Here, the online retailer overtook Walmart in share of spend in December 2016, and again for good in May 2017.
Since May, Amazon has increased from just over one-third share of spend to nearly half. It is a similar story in the nation’s capital, where Amazon spend across all generations is more than Walmart and Target combined — a percentage that includes all online and in-store sales. As a whole, Amazon has 51% of consumers spend, Walmart earned 34%, and Target gained a mere 15%.
Spending share is even more pronounced from a millennial perspective, where Amazon grabbed 53%, Walmart gained 30%, and Target lagged with 17%, the data revealed.
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Wholesale club operator expands same-day delivery service
BJ’s Wholesale Club now offers same-day delivery across all of its locations.
The wholesale club operator is expanding its partnership with Instacart, a move that enables the company to offer its members same-day delivery in cities along the east coast. The service will be available across all BJ’s clubs by the end of April.
As shoppers log into a dedicated website, they can choose from “thousands of items,” including premium deli meats and cheeses, produce, meat and frozen foods, as well as household items like diapers, paper goods, nutritional supplements and pet products. Items from BJ’s full-service deli are also eligible for same-day delivery in as little as an hour, the company said.
The service also offers a simplified fee model on groceries that equates to savings up to 25% or more compared to supermarket prices.
“We’re thrilled to bring same-day delivery to BJ’s shoppers,” said Rafeh Masood, senior VP and chief digital officer, BJ’s Wholesale Club. “BJ’s expanded partnership with Instacart gives members a new and easy way to shop the club without leaving their home.”
The company currently operates 215 clubs and 133 BJ’s Gas locations in 16 states.
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