Kleinfeld Bridal to open in Hudson’s Bay flagship in Toronto

New York -- Kleinfeld Bridal, the iconic New York bridal retailer and star of the hit reality show “Say Yes to the Dress,” will open a 20,000-sq.-ft. salon in Hudson’s Bay’s flagship location in downtown Toronto in early 2014. The Hudson’s Bay Company has exclusive rights to the brand in Canada.



"We are so happy to bring the leader in bridal fashion, Kleinfeld Bridal, to Hudson's Bay, and to Canada," said Bonnie Brooks, president, Hudson's Bay Company. "Bringing Kleinfeld to Canada further supports our overall product differentiation strategy for Hudson's Bay, which is to deliver new, relevant and exclusive brands and concepts to the marketplace. This incredible partnership will further our position as Canada's headquarters and leading destination for gift registry, and now for designer bridal wear.”



According to a report by The Globe and Mail, Kleinfeld Bridal will assist in training staff for the Toronto store, which will be operated much the way Hudson’s Bay runs Top Shop stores within Hudson Bay stores.



“No big store like the Bay has ever undertaken to do bridal the way they’re going to do it with us,” said Ronald Rothstein in the report.



Founded in 1941, Kleinfeld operates a 35,000 –sq.-ft. flagship salon in Manhattan’s Chelsea area.