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Lauter + Gallagher will develop marketing strategies | Chain Store Age
Lauter + Gallagher will develop marketing strategies Los Angeles — Brooke Lauter and Nadene Gallagher, two Southern California marketing executives known for creating successful branding and marketing solutions for corporate and entrepreneurial clients, have joined forces to form Lauter + Gallagher . The new firm specializes in preparing integrated, revenue-driving brand strategies for companies that are making growth transitions by expanding market share, launching new business models and unique projects, or preparing for an IPO or sale. The company will provide full-service marketing, communications and public relations for clients that range from leading corporations and new ventures to nonprofits and cultural institutions. A specialist in global commercial real estate marketing and communications, Brooke Lauter was formerly senior VP with Arden Realty/GE Capital Real Estate, where she developed and executed brand strategies, market analytics, digital campaigns and innovative tenant retention initiatives. Nadene Gallagher is a strategic public relations professional with more than 20 years’ experience working with corporate, institutional and entrepreneurial clients. Gallagher’s expertise includes overall communications strategies, public relations, new business development, and expanding the investor base for U.S. and international clients.
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