ARTICLES BY THIS AUTHOR
- 5/3/2024
EXCLUSIVE: Mountain Mike’s Pizza enhances connected TV ads
A regional pizza retailer with nearly 300 locations in the Western U.S. is shifting its marketing efforts to connected TV. - 5/3/2024
Here’s what drives Gen Z purchases and loyalty
A new survey reveals how brands can incentivize Gen Z consumers to buy their products and join their loyalty programs. - 5/3/2024
Kohl’s launches same-day delivery with Instacart
Kohl’s Corp. is re-entering the same-day delivery space with a new exclusive partner. - 5/3/2024
Retail Technology News: April update
Retailers in April focused technology efforts in areas including the metaverse, next-gen warehouse and store solutions, and AI. - 5/3/2024
How Walmart is breathing life into metaverse commerce with Roblox
Walmart’s new initiative to sell "real world" goods in the immersive Roblox gaming environment is reginiting metaverse commerce. - 5/2/2024
Shein customers can now make returns at Forever 21 stores
Online fashion retailer Shein is making it easier for its customers to return merchandise. - 5/1/2024
Verizon: Online security incidents reach new high in 2023
Data breaches and attempted data breaches doubled between 2022 and 2023. - 5/1/2024
PetSmart introduces sustainable product line, recycling efforts
PetSmart is adding proprietary eco-friendly products to its assortment and engaging in two new product recycling programs. - 5/1/2024
Kroger collaborates with Yahoo on targeted ads
Kroger consumer data is now available to select users of the Yahoo demand side platform (DSP). - 5/1/2024
Amazon provides educational resource, grants to business customers
Amazon is stepping up the assistance it offers users of its Amazon Business business-to-business procurement store.