OPERATIONS / SUPPLY CHAIN

San Francisco -- Social marketing platform Kenshoo Social said Wednesday that it has completed an integrated Facebook marketing campaign for Zappos and cloud-based social marketing platform, Shoutlet.

During a two-month test on a single-brand page, Zappos’ Facebook posts generated approximately 85,000 visits to its website. The traffic produced an average order value on par with its paid search and social marketing programs and achieved an average conversion rate of 1.75%.

Washington -- President Obama has selected Sally Jewell, president and CEO of Recreational Equipment Inc., to lead the Interior Department, White House officials said Wednesday.

Jewell, a former banker and Mobile Oil Corp. executive, is an outdoors enthusiast and conservation advocate. She joined the board of REI in 1996, and was appointed COO in 2000. In 2005, she was named CEO. The outdoor retailer expanded significantly under her leadership, and now generates some $2 billion in annual revenues.

Indianapolis -- H.H. Gregg announced that it has launched a “Price Match Guarantee” to ensure that its customers receive the lowest advertised prices on merchandise both in stores and online, for up to 30 days after the date of purchase.

Atlanta -- The Home Depot plans to hire more than 80,000 temporary workers to help customers this spring, some 10,000 more than it hired last year.
   
The move comes as the housing rebound spurs spending on remodeling and landscaping.
 

Bentonville, Ark. — Walmart and Mother Nature Network are inviting people to use Twitter to express their green ideas for the chance to win a $100 Walmart gift card.

New York -- Social media isn’t likely to become an important retail channel anytime soon, according to a new report by PwC. The study, “Demystifying the Online Shopper: 10 Myths of Multichannel Retailing,” found that in-store shopping is still center to the shopping experience.

“Our report finds that the physical store remains the centerpiece of the purchase journey, while devices are used significantly for product research and deals,” said Susan McPartlin, PwC’s U.S. retail & consumer sector leader.

Minneapolis -- Winmark Corp. announced today that the name of its recently launched women's resale brand will be Style Encore. The company also announced that Susan Baustian, formerly the company's brand director for its children's resale franchise Once Upon A Child has been named as the brand director for Style Encore.

New York -- Cache announced that it has appointed Jay Margolis as chairman and CEO of Cache. Concurrent with the appointment, Thomas Reinckens will step down as chairman and CEO.
 
Margolis most recently served as president and CEO of Limited Brands’ Apparel Group (Express and Limited Stores), where he was responsible for revamping the product line and leading the successful operational turnaround of the businesses. Prior to Limited Brands, he was president, COO & director of Reebok International.